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Science 31 October 2008:
Vol. 322. no. 5902, p. 679
DOI: 10.1126/science.1166146
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Books

POLITICAL SCIENCE:
The Power of Cross Pressures

David A. M. Peterson

The Persuadable Voter
Wedge Issues in Presidential Campaigns
by D. Sunshine Hillygus and Todd G. Shields
Princeton University Press, Princeton, NJ, 2008. 267 pp. $29.95, £17.95. ISBN 9780691133416.
Hillygus and Shields explore survey data, experimental results, campaign ads, archives, and interview responses to discuss why wedge issues are used, who they persuade, and how they may affect political equality and democratic governance.
The reviewer is in the Department of Political Science, Texas A&M University, College Station, TX 77843-4348, USA. E-mail: dave{at}polisci.tamu.edu

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Science. ISSN 0036-8075 (print), 1095-9203 (online)